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Worcester, Massachusetts - (Website Hosting Directory) - January 18, 2007 - Celebrity web hosting and services provider, Paid, Inc., has acquired the business assets of video and film production company, Naztinez Productions, LLC, co-founded and wholly owned by Keith Garde, recently named President of Paid's celebrity services business.
Concurrently, Paid today launched a video and film production (Paid VFP) service, directed by Mr. Garde. Designed to complement the company’s celebrity services offerings, Paid’s VFP service provides entertainment artists and organizations, musical artists and professional athletes with an acclaimed team of experienced and highly skilled video production specialists to meet all the high quality video and film production needs that are in high demand in these industries.
Mr. Garde remarked, ''Since video is one of the most important materials that drives many of our clients' brands, particularly due to its pervasive use on the Internet, our production capabilities will enable us to become an integral part of our client’s branding efforts. We anticipate that Paid's production services will become an important selling point for Paid celebrity services because few offer Paid's combination of video production and turn-key fan community management, merchandising and VIP ticketing. The synergies created by this move will further help bring Paid's clients and their audience together and strengthen Paid’s ability to support their clients in their branding efforts.''
Paid's VFP service offers the full range of film and video production for feature/documentary broadcast content, music videos, marketing/promotional materials and more projects. Paid has a state-of-the-art digital editing suite onsite in its Boston office to accommodate the tightest deadlines without the hassles of the high costs and limited availability of third party editing facilities. As demand grows, Paid anticipates expanding its production capabilities further.
Paid's VFP service is acquiring Naztinez's video production equipment and the two additional staff members that Naztinez shared with PKA Management, a firm Mr. Garde created that manages national talent and provides consulting services. Paid will assume all Naztinez production activities in progress and any contracts for future projects. Paid plans to discontinue use of the Naztinez name.
Bringing more than 30 years of production experience to Paid, Mr. Garde will oversee Paid video and film production projects and business development activities. Early in his career, Mr. Garde became heavily involved in the video and technology arena. An early adopter of the fledgling music video medium, in 1979 he co-founded Scotland Video, which made international news and scored a “Nightline” appearance for a Scotland Video short form that was presented to President Ronald Reagan and Soviet Premier Yuri Andropov. Following that venture, he spent several years as an independent producer of music videos for the recording industry and commercial productions for major brands such as M and Ms and Colgate. He also was an executive with a start-up laser disc development company that evolved into the publicly traded College Television Network that MTV acquired in 2002.
Mr. Garde has collaborated on special projects for MTV, VH1, A and E, ESPN, NFL, Disney, Paramount Pictures, Daimler-Chrysler, multiple record labels and many other major corporations and artists. The projects resulting from these collaborations have garnered for clients the highest level of industry awards, including Grammys, American Music Awards, People’s Choice Awards and a series of Billboard awards.
Currently Paid's VFP service is involved in the direction and production of a project involving NASCAR and a major band that will air on ESPN. Paid has already signed contracts to handle production and/or post production on specific projects for Sony BMG, Columbia Records, ESPN, National Geographic and MTV Networks.
Mr. Garde added, ''We see significant opportunities for expansion in this area from existing clients and additional musical artists, athletes, web site developers, multimedia companies and others who are extensive users of video and film.''
Paid, Inc.'s celebrity services provides famous people with official web sites and fan club services that include e-commerce storefronts, ticketing and fan experience packages, and web site content. The Company also sponsors autograph signing events and other sports marketing services for sports clientele. Using proprietary patent-pending technology, Paid's patent-pending AuctionInc brand shipping calculation and auction management software and services are utilized to streamline online auctions, ecommerce and web site development and hosting.
For more information about Paid, please visit: www.paid.com.
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